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It is OK to be subtle...

July 19, 2011

**WARNING...if you are uncomfortable with any discussion of tampons, douches, or feminine wash, I suggest you do not read this!


Do you ever see a commercial and just roll your eyes in pure amazement?  In the world of advertising, you know somewhere there was a person who went into a meeting room and presented an idea.  In order for this idea to make onto your television...means somebody had to like it.

Let's talk about commercials aimed at the female audience....they usually are subtle enough to not freak out a man who might be watching the television during the commercial.  Items such as...

  • Tampax
  • Monistat
  • Feminine Wash
  • BASICALLY ANYTHING HAVING TO DO WITH "DOWN THERE" CARE!


When I think of subtle commercials that targets the needs of women, I immediately think of one of my favorite commercials.  Go ahead, watch this and try to guess what they are selling....



Ok...let's talk about this commercial.  The opening sequence is a woman with a cat in her lap....another term for a cat is a PU**Y!!  Next the term "mow the lawn"...is a subtle way to put it!  Maybe the girls standing behind the many different shapes of their "topiary" isn't subtle enough.  The woman with the TULIPS (two lips) between her legs catches your attention....but in a subtle way!  Ahhh...those folks in the UK are so clever...and their commercials always are a bit naughty.  But wait....there is a sister-commercial here in the US.....



See....I bet you saw this commercial and never even realized the subtle transformation of the "bushes" as the ladies walked past them!

How about a subtle commercial for tampons....


Yes....she is with her "beaver"!!

A long time ago, all of this was taboo.  However in the 1980's....commercials for feminine hygiene products started airing on television.  But of course they too were subtle.....



Who doesn't talk to their mom about douching...while sailing on a boat?

Sometimes, it is best to use humor when talking about something that makes people uncomfortable.  In this commercial....the point is that the tampon is ultra-absorbant!



A few years ago, a new advertisement campaign was launched.  The ads made fun of the usual way female products are advertised on commercials!



I can go on and on....but today I found the best of the worst!  Summer's Eve has a new ad campaign and it is getting a lot of buzz.  I came across these ads in an article, asking people are if they are considered racist.  I am not sure if they are racist...but I do know they are cringe-inducing!  There is nothing subtle about these commercials.  I will let you take a look and you can make your own decision.  All I know is that I question WHO even thought this was a smart marketing ploy!










Did she say "VAGINA LAND" and "VERTICAL SMILE"?  Are those hands supposed to be a subtle way to look like a vagina?

Now if this commercial will make both the men and women cringe!  I am now wondering what I say when my son starts saying "Hail to the V" at school while squeezing his thumb up and down like on the commercial!

12 comments:

Esbee said...

Okaaaaaaaaay. I have been horrified since I saw a commercial last night for tampons with a girl diving in a pool with a white bikini. But this...I am speechless. I AM NEVER SPEECHLESS. VERTICAL SMILE? Hail to the V? Um. I. Um. I GASPED when I saw that last one. And I swear the latina talking hand is the voice of the comedian Anjelah Johnson. 

MY EYES! MY EARS! I don't know what to do to erase this from my mind!

TriGirl said...

Wow.  I had seen the Schick ads and I remember the "not so fresh" commercials.  But seriously.  What's up, Summer's Eve?? Holy crap.

Deb said...

Oh my word! These are hysterical but at the same time, they Do make me cringe. Gotta love the extent some brands go to sell their product. Good Grief!

Michelle said...

Oh yeah!  Those were GREAT commercials.  Someone really did come up with those and sell the idea.  That is crazy.  And I was thinking the same thing about the hand.  I mean, obviously, that's what it's supposed to be, but whhaaaaaaat?   And you're right about the Venus commercial.  Although, I think I did actually notice that the bushes were changing.  But, never thought about the whole thing.  LOL 

Older Sister said...

WTF!  Are those commercials seriously on TV?  When watched the BFF one and it mentioned 'population 3.5 billion'  my first thought is it was talking about how many...'visitors' it had had.  Didn't think your post could get much funnier until you put the image of my dear nephew with his own 'talking v' at school.

On a side note, I am considering the hair chop and I quite like the hair style on the girl in the commercial making fun of commercials...what do you think?

Big Fat Gini said...

Oh. My. God. I cringed and snickered my way hrough this whole post. I don't want to talk about my "vertical smile" with anyone. Ever. No. I am so glad I don't have girls. 

Jane Wilson said...

I heart you!

Jane

TexaGermaNadian said...

Wowzers! Imagine the fun search terms hits you will get on your blog now! Haha. Yeah, I don't get most of these. I mean, kinda like the one with the girl making fun of the other commercials, but they still make me all feel uncomfortable. I'm no prude, just don't like them talking about my tampons with my father in law sitting in the same room, haha. 

april said...

LOL!  Glad you are back.  I've missed you!!

Lesley said...

Vertical smile...oh my lol.

It's in the Adventure Blogspot said...

LOL!!! Gotta love advertising!! The last ones are a little over the top but I have to admit it makes me laugh!!

Cee said...

Hahaha...you're hilarious. I love the commercial about the girl LOVING her period...that she dances and whatnot because of it! :D
Following you from the We Are Canadian Blog hop!!
Have a great (rest of your) weekend!